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Endorsements of:
Creating a Million Dollar a Year Sales Income:
Sales Success through Client Referrals
SellingPower Sales Management Newsletter:
“Referrals must be an integral part of your sales approach, from first contact through
post-sale. (McCord’s) . . . system addresses the issues that keep sales people from “
generating large numbers of quality referrals.”
David Straker, persuasion guru, business methodology consultant, executive at
the National Assessment Agency, UK, webmaster of ChangingMinds.org:
“The joy that earns this book a rare five stars is the practical, thorough an innovative
treatment of referrals that can have literally massive benefit to anyone, not just in sales . . .”
Stu Taylor, Nationally Syndicated, award winning host of Stu Taylor on Business
and Equity Strategies:
“A great book. This is one of those books every salesperson should read and keep by their
desk and constantly refer to--this is a career changing book.”
Donna Barnes, Mortgage Loan Officer, Richmond, VA:
“Excellent book. I’m an avid reader of sales books and I put this right up there with Tom
Hopkins’ and Brian Tracy’s books. Very practical, useful and the system you lay out has
almost tripled the number of referrals I’m getting. I recommend this to everyone who is
serious about their sales business.”
Andrew Clark, IT Services, London, England:
“Very high quality material. To my knowledge you are the only sales trainer who has
analyzed the whole process of developing a relationship with the client designed specifically
to get referrals. And best of all, not only is this the best book I’ve read about prospecting,
you go beyond prospecting and give great advice about selling also.”
Andrea Rosales, New Home Sales, Phoenix, AZ:
“Thank you for giving me a real understanding of why I’ve had such a hard time getting really
good referrals from my clients. I, like most salespeople, get a few referrals, but they usually
aren’t very good and hardly ever result in a sale. Now I understand why and know what to do
to change my results. I’ve begun to contact my client base and have already gotten five
referrals, and they are really good ones too!”
Robert Torson, Investment Banker, Japan:
“You’ve hit on one of the most important aspects of selling for me, since relationships are the
key to success here in Japan. Your emphasis on building and nurturing relationships is right
on target. I had my doubts that I’d really get much out the book because we are so
immersed in developing client relationships that I didn’t think you’d be able to add anything I
wasn’t already aware of. I was wrong. I picked up some great points.”
Frank Rumbauskas, Jr; NY Times best-selling author, “Never Cold Call Again”:
"Referral selling is a cornerstone of sales success. This amazingly effective and detailed
plan will fill your pipeline with hot, ready- to-buy referral leads, fast! Hands-down, the best
book on referrals there is."
Harvey Lee Catchings, Player Career Transition Counselor, NBA Players
Association, New York:
“Great book on how to generate qualified leads . . . wish I had read it long ago.”
Joe Vitale, NY Times best-selling author, “There’s A Customer Born Every Minute”:
“A terrific book revealing a . . . proven strategy for changing poor to average salespeople
into record breaking salespeople. Get this book if you are serious about your career and
income!”
Nick Will, Owner/Broker, Lelda Will Fine Properties, The Woodlands, Texas:
“Paul McCord's PWWR system is a book for the true sales professional. Again and again,
McCord turns old conventions on their head and challenges the true professional to raise
their potential. Definitely a book I DON’T want my competition to read.”
Don Little, president, Southwest Fabricators, Dallas, Texas:
“McCord has done an exceptional job dealing with one of the most important but least
addressed aspects of selling. Wonderful job explaining why so few salespeople really get
referrals and shows, in detail, how to succeed in sales by generating a large number of
quality referrals.”
Robert Gately, President, Gately Consulting, Boston, Mass:
“A must read for salespeople and sales managers who want to help their salespeople
dramatically increase their sales.”
Dave Anderson, NY Times best-selling author, “Selling Above the Crowd”:
“Paul McCord has hit a home run! Rather than simply admonish you to get more referrals,
he shows you how to build the ‘two comma’ income you’ve always dreamed of!”
Phil Himes, Regional VP, Capital One Mortgage Banking, Baton Rouge:
“A great source for new and seasoned sales professionals! This book breaks through the
myths that hold people back and teaches a clear, concise, workable system that will
dramatically increase any salesperson’s income.”
David Choate, District Manager, Farmers Insurance, Texas:
"This book is very powerful and will create many superstars within my organization. It is a
must have, must read book."
CRM Magazine:
Required Reading
Endorsements for:
SuperStar Selling:
12 Keys to Becoming a Sales SuperStar
"Paul McCord has written the most complete sales bible for aspiring sales superstars I've
ever read! His 12 Keys will become your "Ten Commandments" to both a far more
profitable career and fulfilling life!"
Dave Anderson, best-selling author, How to Deal with Difficult Customers
”Think top sellers are born, not made? If so, you'll learn otherwise in this straight-shooting
book by Paul McCord. He takes the mystique out of their stellar results and shows you
exactly what top producers do differently than the Average Joe. Best of all, he shows you
how you can replicate their achievements, capitalize on your personal strengths and take
charge of your success.
Jill Konrath, best-selling author, Selling to Big Companies
“In SuperStar Selling, Paul McCord lays out a step-by-step program, that if followed, will
result in success. Finally, a sales “how-to” book that really does show exactly how to do it.”
Paul Flood, President, Paul Flood Marketing, Fairfield, Ohio
“SuperStar Selling: 12 Keys to Becoming a Sales SuperStar is a must read for any
independent business owner or sales manager charged with equipping a sales staff to write
more business. This book provides as clear, detailed path for any owner or manager to
guide their team to massive success.”
Tom Baker, President, Advanced Automation, Inc., Dallas, Texas
“This is a must read handbook for anyone wanting to go the top in sales. If you want to make
a mark in sales, I strongly recommend you not only read the book, but implement what you
learn.”
Nkechi Ali-Balogun, Principal Consultant, NECCI Consulting, Lagos, Nigeria
“Advice worth twice the price from the man who wrote the book on how to build a business
through referrals. A must-have for anyone looking to start from scratch or or get to the top in
their sales business.”
Robert Haynes, 20 year Financial Markets Senior Executive, Boston, MA
“This should be a required read of any job seeker seeking a career in sales or any sales pro
considering a change.”
Rob Halvorsen, President, Sales Careers Online, Houston, Texas
“If you're still dreaming of becoming a sales superstar, or simply need to *finally* make a
decent living, then this book will meet you where you are today, and show you the steps. No
vague fluff. No impractical methods. Just training of the highest order. Paul’s a 'Dr Phil' for
no-nonsense sales training.”
Dr. Martin Russell, WordofMouthMagic.com, Australia
“An excellent and insightful piece of work, well researched and simply presented. The
Twelve Keys that unlock the magic of sales mastery!”
Alan Todd, RE/MAX, Canada
“Paul McCord provides a step-by-step approach for separating yourself from the crowd of
faceless salespeople scrambling to survive. If you are ready to be a Super Star sales
professional, buy this book, study its truths, and apply its powerful lessons for achieving
outstanding results.”
Randy Pennington, Author Results Rule! Build a Culture that Blows the Competition
Away
“Troubleshooting your career is the first step to change. Finding real solutions is the second.
This book shows you how to do both to finally get the results you want.”
Ted Timmers, European Director, EuroTeam Import/Export Ltd.
“Paul McCord’s latest book is without doubt one of the finest ever written on the subject and
amply demonstrates the author’s grasp of the subject: Paul has once again illustrated his
understanding of just what it takes to make it to the very top in selling by providing an easy to
follow route map, in a language that is easy to comprehend.
Some sales professionals do have ten year’s selling experience but in truth, most have one
year’s experience ten times; they believe that development begins and ends with one or two
training courses attended years back. This is clearly a nonsense: Regular reviews are
essential if optimum performance levels are to be maintained otherwise there is the
likelihood that individuals will slip into a “unconsciously incompetent” mode.
In my view, this book should be in the top desk drawer of every professional salesman and
woman, so that it can be read and re-read over and over again. The nuggets of wisdom are
motivational, guiding and wholly relevant.”
Jonathan Farrington, Chairman, The Sales Practitioners Group, London
"If you're tired of chasing, pursuing, and begging for sales, read this book immediately. Paul
McCord knows what it takes to become a sales superstar and knows how to make you one
too. I know because I've seen him do it for countless salespeople firsthand."
Frank Rumbauskas, NY Times Bestselling Author, Never Cold Call Again
“If you’re ready to give your sales career a boost, you should read Paul McCord’s new book.
Based on his own years of experience and sales leadership, Paul identifies 12 main issues
that must be addressed if you are to transform yourself from an average performer into a
sales superstar. The book offers a down-to-earth and practical assessment of the issues
that stand between you and and continued success in the sales profession and is illustrated
with many concrete examples you can apply to your sales career today. SuperStar Selling:
12 Keys to Becoming a Sales SuperStar is a must-read for sales professionals committed
to success and managers dedicated to building a team of winners.”
Jan Visser, Founder, SalesMarks.com
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